How it started vs How's it going: SPANX edition 💥 As @sarablakely says: Start small...DREAM BIG! As we enter the New Year and start brainstorming New Year's Resolutions, here is your reminder that it's okay to start small. Sara's taught us that you don't have to become a unicorn in a year. You don't have to scale for the sake of scaling. Give yourself permission to start with one really great product or service. Sara started Spanx with 1 single product. No business plan, no marketing plan and no other ideas. It was a product for $20. That was it. And then... here's what happened: She dreamed BIG. She stayed super connected to the consumer and she listened...and listened. She trusted the process and focused on her purpose and her why. So here is your 2022 reminder to take the first step and remember to DREAM BIG! #Spanx #SaraBlakely #NewYears #2022