FROM PARIS (AND JON) WITH LOVE: KARL LAGERFELD’S FW25 VISION Karl Lagerfeld’s FW25 campaign is a striking homage to timeless glamour with a distinctly modern twist. At its heart stand two icons: Paris Hilton and Jon Kortajarena, chosen as the new faces of the brand. Far from being a nostalgic tribute, the campaign marks a bold reimagining of the label’s DNA, grounded in its founder’s unmistakable aesthetic. Photographed by the ever-brilliant Chris Colls, the campaign plays with Lagerfeld’s signature visual codes — monochrome palettes, razor-sharp silhouettes, and a sense of unapologetic confidence. Paris channels Karl himself with surprising ease, while Jon brings sharp elegance, offering a masculine counterpoint that feels equally fashion-forward. From concept to execution, the entire creative team delivers a message of continuity and reinvention. Paris doesn’t just wear Karl Lagerfeld — she becomes it. Jon, meanwhile, lends depth and edge, embodying the spirit of Choupette in a cl...