#TBT to this awesome activation! Each year, @strava , the leading social platform for athletes with more than 100 million members, announces the release of its Year In Sport data report.  The highly anticipated annual report concludes the year by revealing global trends in sports and active transportation, celebrating athletes’ achievements and memorializing stories from the global Strava community. Industria Creative was proud to help bring the unveiling of the report to life in New York City via an immersive, educational and celebratory session that featured keynote presentations, athlete and influencer panels, trend presentations, and a live attendee fitness session. #Strava #Sport #YearinSports #Sports #Fitness #experientialmarketing