Part 3: The Glow up. Our first project with award winning design agency
marxdesign.co.nz took this product launch to new heights, cementing StrangeLove as ''premium and eye-wateringly expensive''
Drawing inspiration from the surrealist cocktail hour of the 1950s — resulting in a glamorous yet slightly twisted take on the era. The first variant, Dirty Tonic, set the tone for the range. Airbrushed illustrations capture the essence of the 1950s, paired with a colour palette influenced by iconic bar interiors of the time. The stubby bottle design nods to classic tumblers and decanters, adding a touch of nostalgia and sophistication.
2. The Australian craft spirit boom was calling for a locally made top-notch mixer to match. Enter StrangeLove Premium Mixers.
3. How to eat into profit margins 101:
- Pretty spot colours
- Intricate hand painted illustrations of grapefruits.
- Gold foiling
- Custom Australian made embossed glass bottles
4. Bitter Lemon, an old classic re-imagined for the ...