February is Black History Month, and we’re highlighting a recent msl_canada study that uncovers the pay gap in influencer marketing for BIPOC creators.
Even though we’re proud to share that our creators who identify as BIPOC are in the top 4% of earners, we can acknowledge how much work needs to be done in the industry.
Pay transparency is one element of closing the pay gap;
fypm.vip is a great resource for self-managed creators to learn what others are earning per brand deal.
Source: MSL Group’s article titled “Influencer Equity: Best Practices & Data”
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#payequity #talentmanager #equalpay #influencerpaygap