Comment OLIVIA below for my Full Fake Assistant Playbook 👇
Hugh Grant saved a fortune AND became more desirable by creating a fake agent. Here’s how you can do the same with a fake assistant:
Step 1: Create the Identity- Set up a professional email like
name@yourcompany.com (I chose Olivia, obvi!)
Step 2: Build the Positioning Scripts - Your assistant should never make you sound desperate. Instead of “Yes, when can we start?” they say “Let me check availability and get back to you.”
Step 3: Create Scarcity Language:
“Currently booked through [date]”
“I have a waiting list of 3 people ahead of you”
“[Your name] is very selective about taking on new clients”
Step 4: Set Premium Standards - Your assistant can mention rates, requirements, and application processes that you’d feel awkward stating yourself.
Step 5: Response Timing - Never respond immediately but always respond in a timely fashion as your assistant would be expected to.
Remember: Emulate the successful company you...