BYEON WOO SEOK BREWS CHARM WITH EDIYA COFFEE IN SWEET NEW CAMPAIGN Byeon Woo Seok, fresh off a wave of rising global admiration, continues to captivate audiences—this time through his deliciously charming partnership with EDIYA Coffee. The actor and model, known for his tender presence on-screen and magnetic elegance off it, brings soft romanticism to the brand’s latest campaign. Shot in a serene café setting, the visuals evoke the sweetness of a late summer afternoon. Dressed in understated tones and framed by pastel drinks and fruit motifs, Woo Seok—playfully dubbed “BWS Lover” by fans—adds a new layer of warmth to EDIYA’s identity. This collaboration, managed under VARO Entertainment, highlights the actor’s growing influence not only in drama but across lifestyle and fashion. His soft power? Undeniable. His peach-and-melon aesthetic? Pure delight. 🍉🍑☕️🥤 Hero: byeonwooseok About: ediya.coffee Editor: suremagazine With: surekorea #ByeonWooSeok #변우석 #EDIYACoffee #SureMagazi...