Re Rhee’s Seoul Awakening: A Glimpse into SS’2026 Re Rhee has unequivocally announced their arrival on the menswear stage with a confident and compelling collection presented at Seoul Fashion Week SS’2026. More than just a debut, this was a statement. Rhee doesn’t simply follow trends; they anticipate them, weaving a narrative of contemporary Korean masculinity that feels both deeply rooted and refreshingly modern. The collection, entitled “Practical Poet,” beautifully encapsulates this duality. It’s a study in contrasts: sharp tailoring meets fluid silhouettes, and utilitarian fabrics are elevated with unexpected details, like the aforementioned gold-lacquered trousers. The focus isn’t on ostentatious display, but rather on a quiet confidence, a sense of self-assuredness that resonates with the modern urbanite. The choice to exclusively feature local models speaks volumes about Rhee’s commitment to celebrating Korean identity. It’s a refreshing departure from the often-homogenised ...