🎥 Kraken Third Jersey Reveal: Behind the Scenes Like the details on this jersey, every shot was made with purpose. Here are a few favorite BTS moments and how they came to life on screen. An idea on a February walk in Cannon Beach turned into 7 months of scripting and shooting with a team set on fusing sports and storytelling. From @jens.bracht cutting through fog in The Deep… to @antwanetyler braving cold waters… to @maxwelltmoser cooking with the Cooke lenses in an old war fort… this project took this hometown crew across the Northwest. The result: a 3 minute journey into the Abyss, a teaser campaign, and a jersey forged in shadows. This team’s drive brought it all to life: @jens.bracht @maxwelltmoser @antwanetyler @wigganga @colejohnsen @bengregoire @dynamytejones @seattlekraken