You’ve probably seen the new American Eagle ads. On the surface, they look like yet another celebrity marketing stunt: “Sydney Sweeney Has Great Jeans.” The campaign features pronounced wordplay, drawing attention to not only the product being advertised, supposedly “great” jeans—but also to Sydney Sweeney’s “blue” genes. Sweeney has not addressed the many criticisms regarding her American Eagle jeans ad. Launched in early August for American Eagle’s fall drop, the promotion features Sweeney, decked out in blue denim. During one clip, she says the controversial line, “Genes are passed down from parents to offspring, often determining traits like hair color, personality, and even eye color,” while the camera pans to her blonde hair, then to her white face, lingering on her blue eyes for a final few seconds: “My jeans are blue.” Staff Writer Isla Luciano wrote the story. Read More - Link in Bio