Interview with Eric Cheng [Undefeated Global CEO] undefeatedinc ericpengcheng G-SHOCK and UNDEFEATED, the sneaker shop born in LA, have collaborated four times-- connected by their shared values of street toughness and strength. We spoke with Eric Cheng, Global CEO and also a designer at UNDEFEATED, about his thoughts on the collaboration with G-SHOCK. Our interview with Eric Cheng is now available in THISTIME magazine and online. #gshock #thistimegshock #TTMbygshock