UNITED IN PURPOSE: THE UNICEF TEAM BRACELET CAMPAIGN WITH SM ARTISTS
In a meaningful gesture of solidarity, a new UNICEF Team Bracelet campaign brings together a constellation of SM Entertainment artists — Do‑young, Minho, Shotaro, Suho, Xion, Siwon, Irene, Yuri, Jaemin, Jiwoo, and Carmen — under a shared mission of protecting children worldwide.
Each artist contributes personal messages and video letters included in special edition “Pink Blood” bracelets. As they unite across genres and roles, the campaign transforms celebrity into advocacy: their faces become symbols, their voices catalysts.
The campaign’s poetic appeal lies in its balance: high-touch emotion, trenchant cause, and the quiet power of wearable expression. Beyond endorsements, this is an invitation to join a movement — a bracelet becomes proof, a bond, a beacon.
Hero:
#DOYOUNG #MINHO #SHOTARO #SUHO #SION #IRENE #YURI #JAEMIN #JIWOO #SIWON #CARMEN
About: unicef_kr
#unicefkorea
With: smtown
sm.smile.official
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