What counts as intellectual property (IP) for a new business? Your IP is anything you create with your mind that gives your business a competitive edge. That includes your branding, website content, photos, videos, marketing materials, inventions, and even unique business processes. 👉Protecting your IP early means protecting the assets that make your business stand out. Discover more about protecting your competitive edge with LegalZoom’s Anu Sethee, VP, Legal Practice and Attorney Services, on Create & Cultivate’s podcast at our link in bio. #protectingyourbusiness #smallbusinesshelp #LegalZoom