The Barn was approached to strategically develop and brand the new ECHL hockey team in Rio Rancho, New Mexico nmprohockey . Our third “EC” team we were excited for the opportunity . After and “name the team contest” and talking with the internal team about what wants and needs there were, we all came to the conclusion that we needed something that really felt like New Mexico... especially in the color palette. . We LOVED the double meaning of the name and how we worked that into the brand as a whole. Keep an eye on our feeds as we will break down this entire visual rebrand (and full depth of the project) piece by piece in the coming posts. . _____________________________________ The Barn Creative - A Creative Branding Agency - #CreativeBranding #FranchiseBrand #TeamDefiningCreative #ElevatingSportsDesign #CelebratingTraditions _____________________________________ #design #sportsdesign #logodesign #mascot #mascotdesign #logo #identity #graphicdesign #designforsport #branding #brandde...