Honored to be recognized at Virginia Tech’s Brand Camp for my graphic design projects within War Memorial Hall’s experiential branding campaign! A year ago, I shared a video revealing the 20 permanent graphics now installed inside the newly renovated War Memorial Hall — but here’s a quick recap of the journey ⤵️ 👉 Timeline: I received the architectural plans in October 2023 and had less than 6 weeks to design everything from scratch. Most of that time went toward asset acquisition, brainstorming, and getting every piece ready to scale by the final deadline (between Christmas and New Year’s). 👉 Scope: The scale of this project was unlike any I’d led before — I served as both designer and project manager, creating and implementing the vision myself. Virginia Tech trusted me to deliver what’s typically handled by an external branding firm. 👉 Collaboration: All imagery and brand elements were created in-house with our incredible student marketing team. Their creative talent made it p...