We’re proud to celebrate a major win at the 2024 Global Best of the Best Effie Awards! 🏆 Led by Alma DDB, the quickbooks “Think Ote” campaign was awarded a Global Grand Effie in the Audience category—recognizing standout marketing performance on a global stage. Collectively was honored to support the campaign’s influencer marketing, alongside partners Access Brand Communications, Critical Mass, and Initiative. It’s a true testament to the power of collaboration—and to bold, culturally resonant storytelling that champions small business owners. #EffieAwards #ThinkOte #QuickBooks #CollectivelyTeam #InfluencerMarketing #MarketingEffectiveness #GlobalEffies #BrandMarketing