🏆 Advertising awards season is ramping up again and we’re looking back on some great wins from 2023, including QuickBooks’ Best Multicultural Services Campaign in the 2023 Effie Awards! Collectively is proud to have provided influencer support for the campaign. Think “Ote”, challenged Hispanic small business owners’ mindset—that their businesses are too small to invest in software or technology solutions. The result? Nearly doubling Latino QuickBooks adoption. 📈 #EffieAwards #MulticulturalMarketing #influencermarketing