👀 Your audience isn’t gone, but AI has changed where they’re looking.
Mediavine CRO Amanda Martin joined martechpod to share how publishers can keep revenue in their own hands as discovery shifts.
“You have the most opportunity to monetize your content within your own four walls, but you have to be everywhere else, [like on social platforms,] in order to drive people [there]. AI is disrupting that discovery.”
Relying on one traffic source is risky. This episode explains why diversifying channels is key to bringing people back to your site, where you control the experience and the revenue.
🎧 Listen now at the link in bio.
#digitaladvertising #monetization #contentcreator