What happens when M&A meets creator marketing? 👀 In this week's Earned, we chat with trendmanagement trend.social Founder & CEO raadted about his journey from the world of finance to building one of the top creator management agencies in the U.S.—inspired by his wife dederaad's experience as a fashion and lifestyle blogger 💡 Ted dives into: ➡️ Why creator marketing belongs at the core of brand strategy ➡️ The role AI and measurement will play in shaping the future ➡️ Why authenticity > one-off conversions ➡️ How long-term partnerships drive stronger ROI Listen at the link in bio 🎧 #EarnedPod #CreatorMarketing #InfluencerMarketing #Marketing #CreatorEconomy