Earned Episode 140 features Paul Jauregui, co-founder of @thebkbeauty, the viral brush brand that flooded @tiktok feeds and collected $24M EMV in H1 2024 — an impressive 48% YoY increase 🏆 Tune in to discover why BK Beauty stays DTC to ensure authentic storytelling, the importance of balancing paid and organic strategies for e-commerce growth, and more. Listen at the link in bio 🎧 . . . . . #BKBeauty #EarnedPod #CreatorMarketing #InfluencerMarketing #InfluencerMarketing #CreatorEconomy #Marketing #Influencer #Influencers #Creator #Creators #ContentCreator #ContentCreators #MarketingStrategy #SocialMediaMarketing