Pure joy chatting with Latasha Gillespie, Head of Global Diversity, Equity and Inclusion at Amazon Studios, after the session at the dentsu Beach House here in Cannes! As Latasha said in the session, "your audience is not a monolith" — and we couldn't agree more. The question is: how not to oversimplify the approach to your brand's audience and find better ways of understanding all the complexities of human beings your brand is working with? #dentsuatcannes2023 #canneslions