The economy is shifting, and so are consumer behaviors. As brands prepare for 2025, understanding where and how consumers are spending is critical. Key trends from our latest report: 🔹 Discount-driven decisions – Consumers are leaning on sales and promotions more than ever. 🔹 Selective spending – Average order values have dropped, but engagement remains strong. 🔹 Emerging partner strategies – BNPL, CLO, and content partnerships are gaining traction. How can your brand navigate these changes? Our latest report uncovers the partnership marketing strategies that leading brands are using to drive growth. #MarketingTrends #ConsumerInsights #AffiliateMarketing #BrandGrowth