What do GenAI adoption and employee joy and effectiveness have to do with one another? While companies focus primarily on using Gen-AI to boost productivity, this approach alone won’t lead to employee engagement or usage. Instead, businesses should also consider how these technologies can improve the work experience and make it more enjoyable for employees. BCG’s Debbie Lovich joins us in the BCG Studio at @Dreamforce 2024 to explain. #DF24 #BCGatDreamforce