Keratin is a powerful protein but it's simply not in line with the VEGAMOUR philosophy - all of our products are 100% vegan and cruelty-free.⁠ ⁠ Here's the difference between our first-of-its-kind vegan keratin, Karmatin™ and keratin. ⁠ ⁠ 𝐊𝐞𝐫𝐚𝐭𝐢𝐧:⁠ Traditional keratin hair products come from the feathers, hair, horns and hooves of animals. This means keratin is not an option for those that are vegan or prefer cruelty-free products.⁠ ⁠ 𝐊𝐚𝐫𝐦𝐚𝐭𝐢𝐧™⁠ We use a 100% vegan, synthesized version of keratin that exactly mimics the silk of the wasp spider that's stronger than steel. ⁠ ⁠ 𝐊𝐞𝐫𝐚𝐭𝐢𝐧:⁠ Conventional hair products cannot cling to strands of hair. So, keratin in a shampoo or conditioner that is in your hair for just a few minutes means all of the nourishing awesomeness is rinsed off and down the drain. ⁠ ⁠ 𝐊𝐚𝐫𝐦𝐚𝐭𝐢𝐧™⁠ Because of its small molecular size, Karmatin™ bonds to the hair, filling in tiny cracks and crannies and remains attached to your hair even afte...