RE RHEE CLAIMS PARIS — A SOUTH KOREAN FASHION POWERHOUSE ON THE RISE From Seoul to the storied avenues of Paris, South Korean fashion house Re Rhee is solidifying its place as one of the most compelling voices in contemporary fashion. With each season, the brand refines its vision — and at Paris Fashion Week SS26, it delivered a collection that balanced elegance with innovation, rooted in a distinct urban sophistication. In a strategic move, the House introduced singer and cultural icon Jeon Somi as its ambassador. The Paris shoot featuring her presence has already generated buzz, but the spotlight remains firmly on the brand’s evolving identity and craftsmanship. The show featured both menswear and womenswear, unfolding with a ‘Pré-aparté’ sensibility — garments that speak softly but carry intent. Every look was sculpted to reflect a dialogue between Seoul’s creative energy and Paris’s heritage of refinement. About: rerhee_official Designer: rerhee_rhee rerhee_joo Brand ambassad...