Understanding the art market starts ➡️ here. Welcome to episode 1 of 'Decoding the Art Market', a joint production between Art Basel and UBS. We begin by defining what exactly the art market contains, from the traditional primary market of galleries all the way through to the new technologies reshaping how we collect. Watch the full episode on artbasel.com via the link in our profile. Stay tuned for Episode 2 launching October 17. UBSGlobalArt UBS #UBSArt