MEET ALANA MAMAEVA: THE FACE OF SEOUL’S QUIET LUXURY IN ISSUE 151 OF SURE MAGAZINE The October | November edition of Sure Magazine has arrived, and gracing its cover is none other than the captivating Alana Mamaeva, a fresh face who has quickly become synonymous with Seoul Fashion Week. This special issue celebrates her meteoric rise and her embodiment of the understated elegance that defines contemporary Korean fashion. Captured through the lens of the exceptionally talented Sungwoo Choi, known professionally as XNIVES, Alana perfectly embodies the quiet luxury aesthetic championed by leading Korean brand, RE RHEE. Choi’s signature style, characterised by its ethereal quality and subtle dynamism, beautifully complements both Alana’s natural grace and Re Rhee’s refined designs. Alana Mamaeva’s ascendancy has been nothing short of breathtaking. From her appearances on a string of popular reality television programmes to her subsequent domination of social media, she has captured the ...