Today’s episode is Tea with GaryVee ep. 91, where I talk about why pop culture is the new currency, how every brand needs to stay plugged in to what’s hot, and why discipline, not tools, is the real cheat code. I also go deep on staying relevant in 2025 and using ChatGPT to spot trends before they blow up. Hope you enjoy! 00:00 – Why people aren’t putting in the work 00:32 – What “pop culture is currency” really means 02:05 – Why brands need to pay attention to what’s hot 04:15 – Using ChatGPT to track trends 05:47 – The real reason you’re not growing: lack of discipline 09:21 – The two traits I look for in every employee 12:54 – Why you need to give yourself more grace 14:18 – How to stop negative self-talk and build confidence 15:24 – Don’t live your life for your parents (or anyone else) 16:20 – How to become a pop culture strategist in 2025 17:12 – How social media changed everything 18:21 – B2B SaaS advice for creators and founders #garyvee #popculture #marketing #businessadvice...