The beauty industry is evolving faster than ever — shaped by shifting consumer values, the rise of creator influence, and a demand for transparency and authenticity. In this candid discussion, CEOs from today’s most dynamic challenger brands share how they’re building connection, driving growth, and redefining what it means to lead in beauty today. From cultivating community to navigating disruption, hear how these leaders are charting new paths forward in an industry long dominated by legacy players. Elizabeth Ashmun, CEO, Phlur Felix Strand, CEO, Pixi Beauty Moderator: Conor Begley, Co-Founder, Father’s Brewing & Tribe Dynamics, previously CSO CreatorIQ Watch all CreatorIQ Connect 2025 sessions here: youtube.com/watch?v=yG5EK7mU8wA&list=PLopFdTZxUD9atQgb_rWmHdxuoZk0ui8GK&index=2 #CreatorIQConnect #CreatorMarketing Follow us on Social: CreatorIQ Instagram - instagram.com/creatoriq/?hl=en CreatorIQ TikTok - tiktok.com/@creator.iq?is_from_webapp=1...