What happens when a decade of influencer marketing expertise meets the power of AI? At IRL by GRIN, CEO Ryan Debenham and Senior Product Marketing Manager Emily Finch unveil Gia - the first AI assistant built specifically for creator marketers. This full-length panel dives deep into how the creator economy is evolving, the power of always-on relationships, and how automation is reshaping the way brands connect with creators. What you’ll learn: -How GRIN turned 10+ years of data into an AI-powered advantage -Why creator marketing is entering its next era -What tasks Gia automates—and how it frees up marketers to do their best work -Where the future of brand x creator collaboration is headed Whether you’re a seasoned influencer marketer or just getting started, this conversation will change the way you think about the space. Learn more about GRIN @ grin.co #InfluencerMarketing #CreatorEconomy #AIinMarketing #GRIN #AgenticSystems #MarketingInnovation