#itcosmeticspartner Beauty queens, @IT Cosmetics is such a great example of a brand that actually listens to their community 👏Wifey and I mentioned that their gondola felt a bit unorganized and confusing, and the It Cosmetics team reached out and invited us to their HQ to show how they completely reworked their approach. From the new layout to the way they spotlight my personal favorites like Nude Glow, it was so special seeing how much they’ve grown. Go It Cosmetics! ✨ #beautynews #makeupreview #itcosmetics #beautycommunity