nikehkg 邀請#張家朗 cheungkalonggggg 、#歐鎧淳 stephaniehsau 、#呂麗瑤 laiyiului 等一眾香港運動員出演全新品牌企劃《Why Do It?》，革新詮釋經典的「Just Do It」精神，將其轉化為一個直擊人心的提問——「不試，怎知能否贏？萬一贏了呢？」。強調勝利並非天生，而是源於每一次敢於嘗試的選擇，並透過向一眾香港運動員致敬，展現運動不只是競技，更是信念與勇氣的實踐，只要堅持「選擇開始」，不僅能定義屬於自己的勝利，也能寫下屬於香港的故事。這份堅持與純粹的力量，正是「Just Do It」的核心所在。💪🏻🔥 Nike invited a group of Hong Kong athletes, including Cheung Ka-long, Stephanie Hsau, and Laiyi Lui, to star in their new brand campaign, “Why Do It?”. The campaign offers a fresh interpretation of the classic “Just Do It” spirit, transforming it into a thought-provoking question: “How will you know if you can win if you don’t try? And what if you do win?” It emphasizes that victory is not innate, but rather stems from every daring choice to try. By paying tribute to these Hong Kong athletes, the campaign demonstrates that sports are not just about competition, but also about the practice of belief and courage. By persisting in “choosing to start,” one can not only define their own victory but also write...