calathletics is expanding its NIL program with a new dedicated NIL Content Producer in partnership with Learfield 🎥🐻 This role will help bring student-athlete stories to life, create more brand partnerships, and build stronger content that supports more than 850 Golden Bears across 30 sports. From new creative campaigns to enhanced resources through Compass NIL, Cal is raising the bar for what NIL can look like in college sports. Proud to support the next era of Cal NIL 💛💙 Link in bio for more info #CalNIL #GoBears #StudentAthletes #NILImpact #GoldenBears #CollegeSports #Learfield #Berkeley #CalAthletics