I’m super proud of how this concept unfolded. The challenge was figuring out how to connect all the dots.
So what better way than to use a History Lesson theme to take us back to “A Brave Beginning,” the time and place where our LA Clippers’ story truly started?
From my mom, truthfully_yeah on the chalkboard art, partnering with lynnelle__j on the campaign, as well as our internal support at the Clippers... this was another great campaign launch!
#NBA #CityEdition #LAClippers