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@Kristin Robinson - Billboard sits down with CAA managing director, Rob Light, and co-head of global touring, Rick Roskin on the latest episode of Billboard On The Record to break down the ins and outs of dynamic pricing. 💸 They explain how it allows artists to create bigger, more ambitious productions while still making tickets accessible for fans. Light and Roskin share why they focus on keeping revenue with the artists, who have built their careers and deserve it, rather than letting bots and reselling sites take the money. Listen to the full episode at the link in our bio. #dynamicpricing #ticketmaster #concerttickets #concerts #tickets
https://www.tiktok.com/@billboard/video/7573656189259500813
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