Personalization is catching up to the vision marketers dreamed about decades ago. In our latest Marketing Beyond podcasts episode, Mark Sucrese, head of marketing technology and dealer platforms at Ford, outlines how his team is using #AI and data to deliver hyper-personalized experiences across Ford's dealer and driver networks. If you’re interested in ways the thoughtful use of AI, data, and technology can make marketing more human and more effective, search “Marketing Beyond with Alan Hart” to listen to the full episode on your favorite podcast platform. This is an episode you won’t want to miss! #DDPodcasts