Gay wool from gay sheep? What do you mean, wool can be gay? In a publicity holy grail, the queer hookup app Grindr debuted a knitwear collection by celebrity designer Michael Schmidt in New York City last week. The textiles were created with wool culled from the world’s “first flock of gay sheep” in Germany.
Wool for the designs originated on a farm in Löhne, Germany, overseen by Michael Stücke. Stücke, an openly gay man, rescues “gay rams,” male sexually-oriented sheep, that his company Rainbow Wool claims are often slaughtered because they don’t procreate.
Rainbow Wool teamed up with the dating app and the fashion designer to debut a 36-piece collection at Manhattan’s Altman Building in a show titled “I Wool Survive.”
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Michael Stücke and his flock of gay sheep (image courtesy Grindr)
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