The gap between what students love and what they actually spend on is reshaping youth marketing - and brands are paying attention 👀 At Affiliate Summit West, Rachael Brownfield will join Pion and a panel of leading brands to unpack fresh insights from Pion’s latest PION100 study. Expect a deep look into the cultural drivers, spending behaviours, and performance strategies that actually resonate with today’s students 🗣️ #YouthMarketing #StudentMarketing #BrandStrategy #GenZInsights #ConsumerBehavior