#FlashbackFriday to National Day of the Cowboy Why it’s not just about hats and horses. It’s a day that calls us back to a posture, a way of being. Cowboys have always stood for more than cattle drives. In the Old West, they lived in a world without safety nets. Their word was the only one they had. Honor, grit, loyalty, and self-reliance were not slogans. They were survival. John Wayne helped keep that myth alive, not as nostalgia but as a moral map for a world coming unmoored. His characters were not saints, but they held a line. Do what is right, even when it costs you. Talk less. Mean more. Carry your own weight. Last week, we featured a Q&A with designer Chris Hunt of thecodeofthewest, whose work celebrates those same ideals. As Chris put it: “Keep your word.” “Live with courage.” Those choices still build or break a life today, just as sure as they did a century ago. We believe the cowboy spirit still matters. Do you? Read the full Q&A in our bio. #NationalDayoftheCowboy #...