🎨 Meet Couler — the official Project One paint scheme of this year’s Lidl-Trek's Tour de France team. Built for riders who move like artists, Couler is abstract, unexpected, and completely unrestrained — just like your best days on the bike. Every brushstroke is intentional. Every detail speaks to the shared obsession of athletes and artists pushing the edge of what’s possible. Couler is available exclusively on Madone SLR road bike models. 🔗 Learn more about this race-ready paint scheme at the link in our bio. #TrekBikes #TrekProjectOne #TDF2025