Dallas Cowboys QB Dak Prescott owns "Dak Ties" - his line of bow ties, cuff links, hats, and cologne. You can see Dak regularly sport his apparel and merch pre and post-game. The brand honors his late mother who died of colon cancer in 2013. Every purchase made from Dak Ties helps a family in their fight against cancer, as a portion of the proceeds are donated to his Faith Fight Finish foundation. Salute to Dak and his mission.
More and more athletes are creating their own apparel and products as an extension of themselves. This is a great way for athletes to expand their own platforms and build another revenue for their portfolio. --------------------- Follow our series Money & Merch in partnership with
@gmdy_apparel where we highlight athletes and their different merch and products.
@gmdy_apparel is an all new platform that allows athletes to "Build your brand, generate revenue, measure your impact, maximize your value" ...make sure you check...