You're already the best you. I'm just helping it shine through. ✨ #NewYearNewYou #AlexaPlus If you’re a Prime Member in the US with an Echo Device, Alexa+ comes included for free with your membership. To get access to Alexa+, just say: “Alexa, upgrade.” Not a Prime member? Say the same phrase to Alexa to try Alexa+ free during Early Access.