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What happens when PBR Arena Host Matt Merritt steps out of the dirt and onto the sidewalk of 7th Avenue? We sent the most energetic man in the business right outside the front doors of Madison Square Garden to see if the toughest people on the planet—New Yorkers—actually know their way around a bull rope. From the suits to the sightseers, Matt puts the Big Apple to the ultimate test with questions that would make any cowboy sweat. Can a New Yorker explain what a "short-go" is? Do they know what it means to "nod"? And when Matt asks them what "jerked down" or "hooked" means... well, let's just say the answers are as wild as a rank bull in the championship round. It’s a hilarious look at what happens when Western grit meets the concrete jungle. But through all the confusion and the laughs, Matt realizes one thing by the end of the day: between the hustle of the city and the heart of a rider, cowboys and New Yorkers aren't that different after all. Which term do you think is the hardes...

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