KRAFTON — the company behind PUBG — is about to drop up to 100 billion KRW (~$68 million) into THEBLACKLABEL (theblacklabel). 👀🔥 They’re reportedly in the final talks to join THEBLACKLABEL’s Series B investment round, and if it goes through, THEBLACKLABEL could become a unicorn company with a valuation of over 1 trillion KRW (~$680 million). Founded in 2016 by producer Teddy, THEBLACKLABEL is home to Taeyang (__youngbae__), Rosé (roses_are_rosie), MEOVV (meovv), ALLDAY PROJECT (allday_project), Park Bogum (bogummy), and more — and they recently grabbed attention for working on the “KPop Demon Hunters” OST. As for KRAFTON, this move looks like part of their plan to expand beyond just game IPs and move deeper into entertainment overall. More money, more IP, more global reach… sounds like we’re about to get even bigger K-pop output. 🔥 배틀그라운드 제작사로 유명한 크래프톤이 더블랙레이블에 최대 1,000억 원 규모의 투자를 추진 중입니다. 크래프톤은 더블랙레이블의 시리즈 B 투자 라운드에 참여하기 위해 현재 막바지 협상을 진행 중인 것으로 알려졌으며, 이번 투자가 성사될 경우 더블랙레이블은 기업...