DAMIANI LIGHTS UP SEOUL WITH I.N FROM STRAY KIDS, HWASA AND LEE JAE WOOK
Italian fine jewellery house Damiani hosted a high-profile event today in Cheongdam, Seoul, marking a key moment for the brand in South Korea.
Actor Lee Jae Wook attended the event, embodying the refined and modern image associated with the maison. I.N from Stray Kids, the global ambassador of Damiani, remains central to the brand’s presence in the Korean market, reinforcing its connection with contemporary pop culture and a global audience.
Hwasa’s name continues to be associated with Damiani’s bold and confident aesthetic, aligning with the brand’s modern direction while maintaining its Italian heritage.
Held in Seoul’s luxury district, the event highlighted Damiani’s strategic focus on the city as a major fashion and cultural hub, bringing together music, film and high jewellery in a focused and understated setting.
Global Brand Ambassador: I.N i.2.n.8
Celeb: Hwasa _mariahwasa Lee Jae Wook jxxvvxxk
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