#DiscoverSportsTech @AmericanGaming says that 68 million U.S. adults, 26% of the adult population, plan to participate in @MarchMadnessWBB @MarchMadnessMBB betting. The total anticipated amount bet this #MarchMadness is $15.5 billion. The estimated amount bet in 2022 was $10B. t.co/01tyyPc2Iq