Because we love to harp on about ourselves, here is some BTS design nerd stuff that approximately 0.002% of the internet will find interesting. An evolution, not a revolution. A grow up, glow up, branding mid-life crisis that screams PLEASE NOTICE ME. That Low calorie drink. The 8 ball tonic. That drink with the boat on it. We were lacking in brand cohesion (we heard some senior leadership guy say this and it sounded like something we should take seriously) and needed to scream StrangeLove a little louder. Love it, hate it, or couldn't give two hoots about it. At least now you might remember our name. marxdesign.co.nz #STRANGELOVEBEVERAGECO #drinksfordrinkssake #NewBranding #BrandDesign #VisualIdentity