In 2025, Hillman proudly launched a five-year partnership with @fccincinnati. One year later, we’re reflecting on the meaningful work we’ve accomplished together to strengthen the community where Hillman’s story began 61 years ago. From creating impactful community experiences to engaging fans through a unique sweepstakes, we’ve made significant progress toward our shared vision of strengthening the community where we live, work, and call home. More is on the way in 2026 and beyond!