Pitching: common mistakes & how to avoid them:
❌ Focusing on yourself. Instead show the brand how you can help them.
❌ Sending generic pitches. Personalize each pitch, sprinkle some of “you” into it and appeal to their brands vibe.
❌ Skipping research. Take time understand the brand’s audience, recent campaigns, and values.
And a little pro tip/reminder: Pitching is about building relationships, not just landing deals. The moment I shifted my mindset from “selling” to “connecting,” everything changed.
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