The secret to a better braid. A little TEXTURIZA goes a long way. Allison uses it to add grit and movement before braiding, giving the hair that perfectly undone texture with just enough hold to keep everything in place never stiff, never crunchy. The result is a braid that looks lived-in, stays put, and still feels soft to the touch. #unitehair #hairprotips #braidedstyles #texturedhair #stylistapproved